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This lean culture blog was guest-written by Matt Lanham, Regional Sales Manager at Cambridge Air Solutions.

Ask anyone in sales what it’s like to do public speaking and the answer will likely be quite different from the paralyzing fear that some experience. We sometimes take it for granted.  But we all remember that first time we stood up in front of a crowd, trying to remember the lines we memorized, when the question from the back of the room derailed us … yep, there’s that paralyzing fear.

Public speaking, a presentation given live before an audience, remains a common fear for most people. And being able to convey a message, share something personal or educate people plays a vital role in many institutions and in the art of developing solid relationships.

And every day, we practice public speaking by asking our employees to jump in and “take the reins,” although it’s not required.

A daily rhythm

Every morning we experience our morning meeting – a rhythm of anniversaries and birthdays, grateful appreciation ,metrics, improvements and announcements. Scattered inside are stretching, “good mornings” and sometimes hugs (virtually these days). All lead by anyone – literally anyone who wishes to emcee today’s meeting and often share something or anything about themselves.

It’s not about the content, it’s about the action

Inside that sharing, we get to know our emcee better and understand the things that motivate them and things they care deeply about. Sometimes funny, sometimes serious; but we always walk away knowing SOMETHING more about that person, and conversations start to flow. These are the beginning stages of relationship building.

They sign up to do it again ... and again.

It’s some of the first stages of developing leaders. Those that are willing to jump in, mess up or nail it and feel the rush of fear and excitement all in one 20 minute timeframe. It’s about remembering that first time and exuding more and more confidence in subsequent runs in front of your peers and guests. That confidence spills over into small group meetings, peer groups, friends and their home life.

Come witness for yourself

For years I have been saying that our customers love us for a couple simple things – the quality of our products and the ease of doing business with us. None of that is possible without laying witness to our greatest asset and what I refer to as our “secret sauce” – our people and our desire to help build up the leader within them.

Come see us on one of our morning meetings – you will see what we see daily – the growth of our people and the respect we have for one another. Come see us on our journey to improve everything we do – everyday.