During a recent visit in Rhode Island, a customer and friend of our organization complained about the features of our WiFi thermostat and Iphone App. He just didn’t like the interface with the control application. He struggled with understanding if the HVAC equipment was running and he didn’t like not being able to program the system settings directly from the Iphone App. Our phone interface bugged him. What happens when our customer’s get repeatedly frustrated with experiencing our product, services or people? You know the answer. They’ll be gone. We have been learning and growing in our LEAN journey at Cambridge. My key learning has come in the form of exposure to the energy and passion of our Operations staff for documented improvements in our plant. I’ve been drawn into the LEAN vortex in operations because of our people and their commitment to improving things every day. Unfortunately, the passion for LEAN has not translated to the same awesome level of enthusiasm and commitment beyond the factory floor. Like many in the sales, the customer service and the marketing departments, I have struggled to document meaningful process improvements. My focus on fixing what bugs me has yet to yield the transformational improvements that are possible for me and my team. While transformational improvements are not our stated objective, I find myself feeling reluctant to put forth additional 2-second Lean improvements. Others in my organization have shared similar frustrations. Paul Akers, the author of the book 2-Second Lean, details that every organization hits plateaus in LEAN and persistence is needed to push through to another level. My perspective on LEAN shifted during this Rhode Island trip to VIBCO, a family owned U.S. based manufacturing organization. I want to share my perspective shift in hopes that it might unlock more people regarding how LEAN practices can propel all of us forward into closer relationships with our customers. I am shifting my thinking from fixing what bugs me to fixing what bugs my customer. Over the last year, I have spent the majority of my time looking at my processes, my environment, my efficiency, my organization, my wasted time and energy. As I reflect on the power of our Customer Service team, I believe their stellar reputation in the HVAC industry is built upon this hard wired philosophy of helping customers solve problems fast. They strive to support the customer quickly. Both on the phone and on site, our customer service squad supports solving issues that bug customers. Within our technical advisory team, they support our Reps and contractors with information, analysis and design to make their customers more effective with their customer. They have a guaranteed 24 turn around commitment to their customer and typically deliver in less than 4 hours. LEAN beyond the manufacturing plant dock doors is all about fixing what bugs customers. I’ll report back on the progress we make creating our own LEAN Sales Vortex. We are building our 15 minute daily stand up meeting agenda now. It will include building and fixing customer issues and new ideas for customer improvements. We will be discussing our “Go and Watch” plans for cross functional team learning and customer centric improvements. Finally, we will be outlining our Revenue team external exposure plans so that we can provide an environment to unlock everyone’s genius for fixing what bugs our customers. Is it not true that what bugs the customer, likely bugs us the most?